A real passion for homebrewing, a solid entrepreneurial experience handed down through generations and a simply unique place, Assisi: these are the foundations on which the new brand Birra dell’Eremo was founded in 2011, an artisan brewery with the right balance between history and flavour. On the slopes of Mount Subasio, Geltrude Salvatori Franchi’s project began, with her husband Enrico Ciani, brother Filippo and the support of the rest of the family. Enrico, thanks to his degree in agriculture and a specialised training at CERB (Italian Brewing Research Centre, Perugia), is today able to transform his dream into a reality. In the new company, Geltrude, graduated in International Relations and coming from a family of entrepreneurs and agriculturists, has channelled her energy, looking to interpret her role as manager in a modern and dynamic way. Geltrude wanted her brother Filippo, who is in charge of logistics and purchasing, at her side, while her mother Francesca supervises. A family business therefore, in which a profound knowledge of brewing is combined with passion, love of beer and the desire to diffuse the culture of authentic artisan beer.